Marketing Director
Pixieray is fundamentally disrupting the eyewear industry with its revolutionary adaptive eyewear technology for vision correction. Our IXI Adaptive Eyewear eyeglasses provide naturally sharp vision in every situation with our dynamic lenses, intelligent frames and real-time gaze recognition. As the Perfect Vision Company, we unite tech and growth-minded professionals from the fields of consumer electronics, medical devices, and optics to liberate people from imperfect eyesight.
Are you ready to revolutionize the eyewear industry? Join our team as a Marketing Director!
As our first full-time Marketeer, you will play a pivotal role in shaping and executing the overall Brand and Marketing Strategy for Pixieray and IXI Adaptive Eyewear. You will lead the way in taking our revolutionary product to global markets, driving brand awareness, customer acquisition, and revenue growth. You’ll also collaborate across teams to align marketing efforts with product development, sales, and customer experience. This is a unique opportunity to leave your mark on a rapidly growing tech company.
Key Responsibilities:
- Develop, manage, and execute Pixieray’s global marketing and brand strategy.
- Lead the international launch of IXI Adaptive Eyewear, positioning the brand as a category leader.
- Drive growth through multi-channel marketing campaigns, leveraging SEO, social media, content marketing, partnerships, PR, and paid advertising.
- Oversee the creation of world-class marketing assets and brand collateral to ensure consistent and impactful messaging.
- Use data-driven insights to continuously refine and optimize campaigns to maximize engagement and ROI.
We would like you to have:
- You have 5+ years of experience in relevant Marketing roles including ownership and delivery of the overall marketing strategy
- You have successfully launched and marketed tech products in global markets.
- You excel at driving multi-channel marketing campaigns including SEO, social media, content marketing, partners, PR and paid advertising.
- You have the ability to direct the creation world class Brand and Marketing Assets
- Excellent communication and presentation skills, both written and verbal.
- You are passionate about technology and thrive in a fast-paced, startup environment.
- You have a growth mindset with learning and continuous improvement orientation
- Master's degree in a marketing, business or a related field
What we offer:
- Global role at a deep tech company that is truly disrupting the eyewear market.
- Work with an innovative, growth-minded and international 40 people team that values openness, creativity and collaboration.
- Dynamic startup work environment with minimal bureaucracy and flexible working arrangements.
- Competitive compensation and comprehensive benefits package including extended healthcare and benefits for lunch, sports, recreation, massage, and commuting.
- Opportunities for professional growth and career development.
- The freedom to select the tools and methods that help you to work effectively.
- An office located in an inspiring setting with numerous cultural and sports activities on site.
Ready to Join Us?
If you're excited about this opportunity, we encourage you to submit your CV and cover letter as soon as possible.
We will close the position once we find the right candidate, so don't wait— apply today and be part of Pixieray’s mission to disrupt the €180 billion global eyewear market and help shape the future of vision technology!
- Department
- Marketing
- Role
- Marketing Director
- Locations
- Pixieray HQ, Espoo
About Pixieray
Pixieray is fundamentally disrupting the eyewear industry with its revolutionary adaptive eyewear technology for vision correction. Our IXI Adaptive Eyewear provide naturally sharp vision in every situation with our dynamic lenses, intelligent frames and real-time gaze recognition.
As the Perfect Vision Company, we unite tech and growth-minded professionals from the fields of consumer electronics, medical devices, and optics to liberate people from imperfect eyesight.
Marketing Director
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